Revenue marketing that connects attribution, sales, and performance.
We bring practical insight to revenue-marketing work, linking attribution with sales performance so decisions are based on what is actually driving demand. From reviewing channel performance to improving optimisation across the funnel, we help teams focus on the actions that support revenue growth and cleaner reporting.
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About Us
Northbridge Revenue Marketing was set up to help B2B teams make marketing feel less disconnected from revenue and sales. The work is typically grounded in the day-to-day realities of UK scale-ups and established SMEs: cleaning up pipeline reporting, improving attribution, and finding where effort is being lost between channels, campaigns, and handovers. We work closely with marketing and sales leaders who want clearer performance insight and a more usable path to optimisation. Rather than chasing noise, we focus on practical changes that make the next decision easier. That often means tightening campaign strategy, refining conversion journeys, and aligning teams around shared commercial goals.
Our Services
Demand generation campaigns
Lead scoring and qualification
Marketing automation setup
CRM and funnel optimisation
Sales and marketing alignment workshops
Performance reporting and attribution
Our Process
1
Discovery and goal setting
We start by learning about your business, audience, and current revenue marketing challenges. Then we align on priorities, define success metrics, and outline a practical plan for the engagement.
2
Strategy and campaign planning
Our team develops a tailored marketing strategy based on your goals, market, and sales process. We map out campaigns, messaging, channels, and timelines so every activity supports revenue growth.
3
Execution and optimization
We launch the agreed campaigns and manage the day-to-day work across the selected channels. As results come in, we review performance regularly and make adjustments to improve efficiency and engagement.
4
Reporting and collaboration
We share clear updates on progress, insights, and key performance trends throughout the engagement. We also work closely with your team to refine the approach and identify the next opportunities for growth.
Why Choose Us
Aligned revenue strategy Northbridge Revenue Marketing helps connect marketing activities to revenue goals with a clear, practical approach. This makes it easier to focus on the work that supports pipeline growth and measurable business impact.
Smarter lead generation The team builds revenue-marketing programs designed to attract the right prospects and move them through the funnel. That means more relevant engagement and better support for sales conversations.
Data-informed optimization Northbridge Revenue Marketing uses performance insights to refine campaigns and improve decision-making over time. This helps identify what is working well and where adjustments can strengthen results.
Partner-focused support You get a collaborative partner that works closely with your team and adapts to your business needs. This creates a more responsive experience and helps keep revenue marketing efforts on track.
Our Team
Demand Gen Lead
ABM Focus
Revenue Ops
Success Stories
Aligning Campaigns and Pipeline Reporting for a B2B Software Team
The organization gained clearer visibility into campaign performance, improved coordination between marketing and sales, and created a more consistent process for reviewing pipeline contribution and follow-up activity.
Building a Revenue-Focused Nurture Program for a Mid-Market Services Firm
The firm established a more organized nurture process, improved message consistency across touchpoints, and made it easier for the team to prioritize engaged prospects for timely outreach.
Latest News
Why Revenue Marketing Starts with Smarter Funnel Alignment
How to Turn Marketing Data into Practical Revenue Insights
Building a Revenue Marketing Plan That Supports Long-Term Growth
FAQ
What services does Northbridge Revenue Marketing typically provide?
Northbridge Revenue Marketing focuses on revenue-marketing support that connects marketing activity to sales outcomes. The service scope typically includes attribution planning, performance review, campaign optimisation, and practical guidance on how to improve the handoff between marketing and sales.
What is usually included in a revenue-marketing engagement?
An engagement usually starts with an assessment of your current funnel, reporting setup, and sales alignment, followed by recommendations tailored to your goals. It often includes tracking and attribution checks, performance analysis, optimisation priorities, and clear next steps so you can understand what is being measured and why it matters.
How is pricing for Northbridge Revenue Marketing usually structured?
Pricing is typically based on the scope of work, the channels involved, and how much support is needed across revenue, sales, attribution, and performance optimisation. After a short discovery conversation, Northbridge Revenue Marketing usually provides a clear quote so you can see what is included before any work begins.
What factors can change the cost of a quote?
Cost can vary depending on the complexity of your marketing stack, the level of reporting or attribution setup required, and whether the work is a one-off project or ongoing support. If your team needs more detailed optimisation, sales alignment, or performance tracking, that usually takes more time and is reflected in the quote.
How can I contact Northbridge Revenue Marketing to start a conversation about our revenue marketing needs?
You can get in touch through the contact form on our website or by email, and we will usually reply with the next practical steps. When you reach out, it helps to share a brief overview of your sales and attribution goals so we can direct your message to the right person.
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Pricing
Choose your plan
Launch Catalyst
£455
• Ideal for early-stage revenue-marketing support
• Revenue-focused audit and quick-win recommendations
• Includes a scoped plan; implementation work quoted separately
Growth Accelerator
£874
• Best for teams ready to improve pipeline performance
• Campaign and funnel analysis with priority actions
• Two strategy sessions and a tailored action roadmap
• Light-touch optimisation guidance across key channels
• Plus VAT if applicable; final scope depends on requirements
Revenue Scale Partner
£1,570
• Designed for broader revenue-marketing support
• Deeper diagnostic review across marketing and sales alignment
• Multi-channel campaign planning and performance recommendations
• Priority support and structured working sessions
• Delivery plan for the next 60 to 90 days
• Suitable for larger or more complex scopes
• Plus VAT if applicable; onsite or expanded delivery quoted separately
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Northbridge Revenue Marketing, 14 Newhall Street, Birmingham, B3 3AS, UK